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Contact
DREAM ADDICTIVE LABORATORY.
Carmen Gonzalez, Leslie garcia y Alejandro Ramirez son cofundadores de Dream Addictive Lab dentro del cual han desarrollado múltiples proyectos de arte electrónico, redes sociales y estrategia de medios, los cuales han participado en exposiciones y festivales en México, E.U.A. Europa, Sur America y Asia.
lesli@dreamaddictive.com msn:microhom@gmail.com
carmen@dreamaddictive.com msn:lamaga7777@gmail.com
Statement / Profile / Contact
About us :
Statement
In Dream Addictive Laboratory we develop virtual environments by exploring the possibilities of the interaction media trough the graphic communication. Inside the actual historic context, the technological infrastructure is ruling our dynamic as a society, from the production media up to the way that we relate to other. Is in this globalization process where the images are no longer a communication code; instead, they are becoming in a “collective identity ruling facts”. As the communication increase, the cultural uniformity also does and results in total in-communication. To break the package assigned to the messages and re-find the sense of the graphic representation as a way to express our human condition is part of the researching and experimentation that we made inside the new media. The Internet as a decentralized-structure public space allows establishing dynamic relationship with the spectator, who leaves this position in order to become an active and collaborative agent with the pieces. The simultaneity experience featured in the Internet technology request -from the creative work- a criticizing and interdisciplinary experimentation in the off-line reality reconstruction. In the Dream Addictive Laboratory we combine the software with disciplines of graphic representation as painting, illustration and photography; we are interested in getting deeper within the technical and semiotic process of the icon-graphic narration as a media to communicate each other and interact from a re-created space and time to the real-time interacting people. The projects of the present catalog are defined in its interaction by themes as diverse as the dreaming subjectivity, documental record, graphic simulations generator applied code and image mixing-projection micro-software production.
Laboratory Profile
We work to achieve decentralized relational spaces trough the internet with the objective of create communication links between the spectator and the online pieces. We are a team that works offline with analog creative processes, building projects targeted to electronic media, establishing the unconscious as the work zone. Temporally located in the border zone of northern Mexico and with online communication with the rest of the planet.